Enduring Passion: The Story of the Mercedes-Benz Brand
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Product details
| Management number | 233592060 | Release Date | 2026/06/27 | List Price | US$44.13 | Model Number | 233592060 | ||
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The three-pointed star. Magic. Mystique. Mercedes-Benz. With its legendary performance and quality, Mercedes-Benz is one of the most recognizable brands in existence. The first book to examine Mercedes-Benz as a brand phenomenon, Enduring Passion provides a fascinating look at how the brand developed and the myths and realities surrounding it as it faced the global convulsions of war, mergers, and economic uncertainty. Handsomely produced in a large format and richly illustrated with previously unpublished photographs, Enduring Passion is the life story of the Mercedes-Benz brand and how its iconic symbol became a synonym for power and elegance. Read more
| ISBN10 | 047001802X |
|---|---|
| ISBN13 | 978-0470018026 |
| Edition | 1st |
| Language | English |
| Publisher | Wiley |
| Dimensions | 11.02 x 1.11 x 9.43 inches |
| Item Weight | 3.58 pounds |
| Print length | 272 pages |
| Publication date | December 6, 2005 |
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